The 3 days

Each milestone gets you into the next day. A milestone is what you send in the Tetr form.

Day 1

Find your customer. Then experiment.

Milestone 1, to get into Day 2.

Send all 3 in the Tetr form before Day 2 starts.

  • Your landing page link, shared in Discord as a Dub tracking link. A tracking link is a short link that counts the clicks. The page has a button or a form that works.
  • Your value proposition: who it is for, and what changes for them.
  • Your weekend goal: one number for the whole weekend, posted in Discord. Example: “My goal: 20 sign-ups by Monday.”

Day 2

Check in. Then distribute.

Milestone 2, to get into Day 3.

Send in the Tetr form before Day 3 starts.

  • 3 experiments in 3 different channels, with a link or a screenshot of each post. An experiment is one post or one message in one channel, with its own tracking link. A channel is where you post it, like a subreddit or a WhatsApp group.
  • Your goal check: your weekend goal and your count so far.
  • Your result: a screenshot of sign-ups or clicks, even if it is 0.

Day 3 starts 1 hour earlier in the US.

Day 3

Read. Change. Push.

Milestone 3, to be judged.

Send in the Tetr results form by the Monday deadline.

  • Your landing page link and the link to your public post.
  • Your result, with a screenshot.
  • Your 5 experiments, each with the channel and the result. Your weekend goal next to your final count. Plus one thing you would change.